User Experience Project ID UX-1687: Create, Launch, and Evaluate WhatUsersDo.com Online Test
- Purpose: Assess new home page design by non-UVA users
- Stakeholders: UX team
- Test date: 12/7/16
- Test participants: 3 online testers in the United States, age 18+, each using a desktop or laptop computer
- Methodology: I received three credits to run a remote test with WhatUsersDo.com. I wrote the test (see project files) and typed it into the online form. I was able to designate what device I wanted testers to use (desktop, smartphone, tablet), plus choose the testers’ country (UK, US, France, Germany, Netherlands), age range, and socioeconomic status. Testers were asked to view https://uvalib.github.io/pr
Prototype screen (partial)
ototype/ and use it to complete six tasks and rate their ease at completing each task. Testers were also asked for their opinions about the site. The testers used screen cast software which recorded their voice and keystrokes, and they were told to think out loud as they worked through the test. Links to the resulting .mp4 files and a summary of the test were made available for download.
- 3/3 testers had trouble locating subject specialist help from a Virgo screen. After a minute of clicking and scrolling 2/3 testers found the answer.
- From the Library Hours page 2/3 testers clicked on Collections when asked to look for a book, possibly because there is no search box on the Hours page (see fig. 1). One tester used the search box at the top of the Collections page to search Virgo, and the second tester used a Virgo link under the heading, “Ways to Explore” on the Collections page (see fig. 2). The third tester used his browser back button until he found a search box on a library page. All testers were able to successfully complete the task.
Figure 1 Library Hours page
Figure 2 Library Collections page
- 3/3 testers had some difficulty finding a library lab with reservable space, although each was eventually successful (in different ways). The first tester went to Reserve a Room under Spaces and Equipment, then clicked on Group Study Rooms (a link to the booking software). The second tester also selected Reserve a Room (but via the Services page). She scanned for the term “lab” but went back to the Services page when she didn’t find it. She then clicked on Digital Labs, Study Space Info, and again on Digital Labs before finding text about reserving rooms within the Scholars Lab. The third tester also went into Reserve a Room under Spaces and Equipment, then backed out to the main page and selected Explore Libraries and Labs, where he found text about reservable rooms in the Library Data Commons@Curry. It is reassuring that each tester found the answer, and it supports that we need to maintain some reciprocal links and different navigational paths.
- All testers began new tasks without navigating back to the main page, which reinforces the need for good navigation and design from every page.
- One tester confessed to being a retired librarian, so was quite familiar with terminology like “online catalog” and “journal finder”. Not my intended audience!
Project files: WhatUsersDo_Report
- User Experience Project IDs: UX-1609 and UX-1414, Plan and Conduct First-Year focus groups
- Purpose: To understand changes in Library usage, attitudes, and perceptions over time; and to assess the feasibility of using a panel of committed First-Year students for this purpose.
- Stakeholders:UX team, First Year and other AE Instructors
- Dates: 9/29/16 and 11/11/16
- Participants: 9 undergraduate students
- Methodology: An open session was offered to library staff to generate questions for First-Year student focus groups. Participants determined categories for the questions and UX research staff created a focus group protocol of 10 questions. Seven FY students participated. Due to difficulty in recruiting enough students for a second focus group we instead interviewed two additional FY students with a protocol revised based on the results of the focus group.
- FY students use libraries for quiet study, meeting friends, finding resources.
- Librarians are useful for helping to navigate stacks and find books, help with printers, and make recommendations.
- Librarians go out of their way to help. Tours with librarians have been very helpful. Some students don’t have much contact with librarians.
- FY students believe that no one will touch their stuff in the library because of the Honor Code.
- Early impressions of walking into a UVA library were that there were lots of study spaces and not many books in sight.
- Navigating in the libraries is difficult for new students. It’s not clear how to look up a book or find a book in the stacks. Stacks are “confusing” and finding a book “takes way too long.”
- Things FY students like about the Library:
- The late/all-night hours
- Can always find a place to study
- Egg chairs
- “Librarians are always very friendly and they just want to help.”
- Meeting rooms
- Areas with tables and white boards
- The absolute silence of the Harry Potter room
- FY students in their first semester have done virtually no research in the library
- FY students trust information that comes from professors, subject experts, upperclassmen, librarians, parents, peers.
- FY students frequently pack for the day and bring books, laptops, pencils, food/drink, chargers, and phones with them.
- Most take handwritten notes in class because electronics are a distraction; easier to format and organize; “can’t do math problems on a laptop”; helps to focus better; “I’m thinking as I’m writing.”
- Create survey themes and questions based on above findings.
- Possible themes to include Spaces, Navigating, Searching, Help.
- Seek IRB approval in order to retain the option to publish results.
- Recruit First-Year students during summer orientation to create a panel of up to 10 students committed to participating for at least one semester.
- Plan for 8-10 online surveys, and possibly an in-person interview, during the 2017-2018 school year.
First-Year Panel Project: https://confluence.lib.virginia.edu/display/UX/First-Year+Research+Panel+Pilot
Project Files: https://virginia.box.com/v/1stYrPanel
- User Experience Project ID: UX-1372, Perform and assess a guerrilla test
- Purpose: Assess usability of the new home page design
- Stakeholders: UX team
- Test date: 8/25/16
- Test participants:
- 5 undergraduates
- 1 faculty
- Methodology: “Guerrilla” testing, in which we approached students entering Clemons Library and asked for 10 minutes of their time in exchange for a candy bar or banana. Testers were asked for first impressions and to rank the three most important links or areas on the newly-designed page. Testers were also asked to complete seven tasks on both laptop and mobile versions, and then were asked to rank the ease with which they completed those tasks.
- Initial impressions from four testers were that the page is “easy to navigate” and “organized.” One tester who had already used the page was “frustrated by it, can’t find anything.” Other comments: like the photo banner, like the prominence of the hours and Ask A Librarian on the banner.
- Most important links were varied: Research had three votes; two votes each for Hours, Ask A Librarian, Services, and Find Study Spaces; and one vote each for Virgo, Events, Reserve a Room, and Printers and Photocopiers.
- When asked to find the hours of a digital media lab, four testers correctly used the Hours dropdown menu in the sticky header or the “View All Hours” link. Two navigated to the “Digital Labs” link under Services so eventually found the correct information, but with some difficulty.
- Most testers were familiar with Ask A Librarian as a way to get help finding an article. AAL was found in the sticky header, the banner, and the footer.
- When asked to book a room for a study group, three selected the “Reserve a Room” link under Spaces. Two navigated to Services, then to “Reserve and Rent a Room”. One tester said he always finds the link by Googling “Book It”.
- Finding an event that occurs next month in Brown library was difficult for four testers, but three eventually found it. One gave up. Two tried to use the search box by typing in Brown, which apparently does not search location, so they were not successful using that method. Most testers easily found and used the >> on the calendar to bring up the next month; and half used the library filter to find events in Brown.
- When asked to find expert help in Sociology, three testers went to Ask A Librarian. One found the Consultations heading on the Services page, and one thought maybe he’d use the staff directory, but commented, “I wouldn’t know why I would be on this [library] site for a sociology expert.” None of the testers found the “Subject Liaisons” link under Services.
- Other impressions of new design: two commented that they liked the blue; and the design was called “nice,” “easy to navigate,” “self-explanatory,” and “modern.” One tester’s impression was “not favorable” because he finds it similar to the new UVA home page design that “benefits outsiders.”
- On the mobile design, 4/6 testers found the hamburger menu and used it to find About.
- On the mobile design, 5/6 testers were successful in scrolling to find a recent announcement under News.
- On a scale of 1-5, with 5 being very easy, 5/6 testers rated their ease in completing these tasks as 4 or 5.
On Friday, February 12, the UX Team conducted a Mobile App Ideation session.
Definition of ideation
: the capacity for or the act of forming or entertaining ideas
Merriam-Webster. Merriam-Webster. Web. 17 Feb. 2016.
The purpose of the session was to give Library Staff the opportunity to take part in the Team’s Mobile App Project. The Mobile App Project is part of a larger project already underway to develop a solid and flexible web services layer. Participants learned about ideation and the project development process. By the end of the session, the participants had created prototypes that addressed user identified problems. During the Spring semester, these prototypes will be the basis for user testing and further development.
The Challenge was to create a “minimum viable product” for the Library’s mobile app that focuses on the needs of both graduate and undergraduate students.
- Define Stage:
- Participants divided into teams and examined feedback gathered from student focus group interviews. Needs/wants/observations were separated into categories. The goal was to form Insights based on these categories.
- Participants then formed “How might we” questions, based on these Insights. Four questions that best aligned with student feedback were chosen.
- In the next exercise, each participant composed a tweet, announcing the new Library App.
- Diverge Stage:
- In this stage, participants explored various ideas and drew a storyboard that illustrated their most viable idea.
- Decide and Prototype Stages:
- In the final exercise, each team selected the best individual idea and created a storyboard for presentation to the group. The storyboards will later be used for testing and development.
The ideation session resulted in the selection of four themes. The Library app should provide
- A customizable, fully functional version of Virgo and ILL
- The ability to reserve group study rooms, and display seat availability throughout each location
- Location based information for navigation
- Real-time information about the Library
In the last exercise, participants explored these themes and created five mock-ups for a proposed app.
- For a user wanting real-time information about study space availability: the user could select a specific library and a specific room. The app would indicate either percentage full, or provide a heat map to indicate seat availability.
- (Assumes User has opted-in to multiple notifications)
User is in a bookstore when the Library app reminds the user to check the Library catalog before buying a book. The user scans the ISBN, finds the book, and chooses to be reminded to get the book when she is in the Library. User visits the Library, receives notification(s). The app provides a stacks map and offers help locating the book. Another notification asks the user if she would like to consult databases based on the call number of her selection, or talk to a subject specialist. The user receives one final notification, asking for feedback on the experience.
- User has three objectives: print a paper, locate a specific study group, and check-out a movie. The app would show the locations of services (such as printers) and study spaces (quiet and collaborative), as well as provide the ability to search the Library catalog. In each case, the app would provide a floor plan, indicating the user’s location and path to the desired service/room/item.
- User types search into Search Box → Retrieves map of the Grounds → User chooses Alderman Library → App displays catalog record showing copies available → App displays floor plan of Alderman Library, indicating You are here → App displays layout of the stacks, indicating the location of the book for which the user searched.
- Premise: People want all kinds of information, not limited to databases. The app would connect people who have questions with people who have answers. There would be three channels from which to choose: Ask a Librarian, AI, and Hey (shout out). The last would be for questions such as “How many people are in line at the Coffee Café?” Users might get points for answering such questions.
Videos of storyboards:
The UX Team and internal stakeholders are working together to find the best way to leverage new, integrated, interactive digital signage to enhance the user experience.
To that end, UX hosted a staff brainstorming session in April to generate a large number of ideas for content we could present to users via digital signs and the Alderman kiosk. Staff then selected their most promising ideas to present to users for their feedback.
In May, we worked with staff to deploy whiteboards in Alderman, Clemons, and Brown where students could vote and comment on staff ideas, or add their own.
The results, while not scientific, are a good “gut check” for what might resonate with users, and are as follows (including number of “checks” in favor of idea):
- What study space is not full: 80
- Videos (exercise/dance breaks): 39
- Display quiet and collaborative spaces: 35
- Information about Safe Ride, Safe Walk: 35
- Local and library-wide events, day of event
- Interactive map of Grounds (w/shuttle/bus
schedules, walking directions): 24
- Instant polls and surveys: 17
- Library staff Who’s Who: 16
Update: In another view of this data, the results change slightly when one subtracts the votes against and idea from the votes for an idea to arrive at the net vote:
- What study space is not full: +76
- Display quiet and collaborative spaces: +35
- Information about Safe Ride, Safe Walk: +35
- Videos (exercise/dance breaks): +34
- Local and library-wide events, day of event promotion: +27
- Interactive map of Grounds (w/shuttle/bus schedules, walking directions): +21
- Instant polls and surveys: +12
- Library staff Who’s Who: +10
You can find more detailed results in Confluence, and you can review the output of the Library staff brainstorm there as well.
The purpose of this exercise was to get a rough idea of content interests to create some helpful and interesting signs for users, but was not intended to be prescriptive. We’ll pilot ideas and test results as we assess how users interact with these signs.
The Library will be transitioning to LibGuides v2 this summer (hooray!). This post summarizes the important points that guide owners will need to make a smooth transition.
- The migration will take place 6/17, but v2 guides will NOT be live at that time.
- Guide owners have until 8/1 to make changes in preparation for Fall semester.
A cross-Area group is available to help with transitional needs. Contacts and the kinds of questions they can address are as follows:
- Renee Reighart (UX): Usability, writing for the web, content best practices
- Jenn Huck (I&S): Technical transition details
- Jill Heinze (UX): Usability, supporting user research
- Tim Morton (CAD): Revised A-Z list; Resource metadata
- Chris Ruotolo and Michele Claibourn (AE): Managerial support
The migration group held an information session on 5/31:
A member of the migration group is reaching out to those content owners who wanted but were unable to attend.
After the 6/17 migration, training sessions will be offered that focus on refining and optimizing guides in the v2 environment. Sessions will be announced to staff once they are scheduled.
The UX has created and made available numerous resources to facilitate transition:
We know that this transition is a lot of work for content owners, and we want you to know you’re not alone! If you have questions or concerns and aren’t sure who to talk to, feel free to contact Jill Heinze to find the assistance you need.
Thank you, guide owners!
- User Experience Project ID: UX-236, Geoblacklight User Research and Design
- Purpose: Assess usability and clarity of the GIS Virgo (Geoblacklight) interface, redesign, test again
- Stakeholders: U.Va. Library Geoblacklight project team and Virgo GIS users
First test comparing two interface designs
- Test dates: 9/18-9/25/15
- Test participants:
- 2 GIS professionals
- 4 students taking GIS classes
- Methodology: In-person, individual testing on existing interface. Users were asked to complete a broad range of tasks relating to searching for,
fig. 1: Wireframe redesign of GIS Virgo
downloading, and emailing datasets. The user was left to decide to search with keywords in the search box or by zooming in on the map to narrow search results. Other tasks included identifying dataset attributes and layers, and using facets and search history. A new wireframe design was then shown (fig. 1) and feedback requested.
Summary of findings
- Branding (UVA or Library) matters. “GeoBlacklight” meant nothing to testers and was not associated with Virgo or U.Va. Library. Testers want to understand scope/holdings of the database they’re searching.
- Make it clear how to use the bounding box to search the map. 5/6 (all students) did not find the bounding box feature on their own.
- Subject facet was used often but not successfully due to spotty metadata.
fig. 2: Virgo GIS with tutorial modal
Interim outcome: The interface was redesigned with a tutorial modal (fig. 2) and U.Va. branding. Facets were eliminated.
Second test, post-launch
- Test dates: 2/23-2/25/16
- Test participants:
- 2 expert staff (Office of the Architect; Facilities Management)
- 1 graduate student expert (Landscape Architecture)
- 1 beginner graduate student (American Studies)
- Methodology: In-person, individual testing after soft launch (Virgo GIS portal linked
fig. 3: Virgo GIS
into Virgo navigation header). The users were tested on navigation, search, download, and understanding of terminology. Tasks targeted map searching more so than previous test. See fig. 3.
Summary of findings
- All 4 testers found the newest interface easy to use.
- 3 out of 4 testers correctly used History, Saved Searches, and the tutorial modals.
- The beginner tester was initially confused by some features but grasped concepts quickly.
- Final observations on this interface:
- “Easy to use. A lot of good data.”
- “Straightforward. Impressed. Happy to see this. Will tell others to use.”
- “Nice. Has everything I would want. Best GIS portal that I have used. Incredible. Impressed. Great job. Love it.”
- “Nice, open, interesting, more tools and data than expected. Very cool, easy to use.”
Project status: Virgo GIS had a soft launch in January 2016 and a phase two is planned to implement more features. Based on the post-launch testing, the recommendation was made to create a Help page with definitions, explanation of features, and anomalies in data and presentation.
Project Files: https://virginia.box.com/UX236-1 and https://virginia.box.com/UX236-2
- User Experience Project ID: UX-514 and UX-570, Complete user testing and analysis for Dataverse Deposit and Search functions in Libra, the online archive for University of Virginia scholarship
- Purpose: Assess usability and clarity of the data deposit process and search function in Libra
- Stakeholders: U.Va. Library Libra project team and Libra dataset users
- Test dates: 10/29-11/4/15 and 11/17-11/20/15
- Test participants:
- 3 faculty (Education, Environmental Science, Pathology)
- 5 graduate students (Education, Public Health, Biology)
- 1 undergraduate (Systems Engineering)
- Methodology: In-person testing in two phases. The first users were tested on uploading, describing, and publishing datasets to Dataverse, a dataset deposit and discovery interface developed at Harvard. Testers were shown two different Dataverse instances and were asked to complete a series of tasks on each. Testers were then asked which Dataverse interface was easier to understand and use. The second users were asked to perform searches and interpret findings on the preferred Dataverse instance.
Summary of findings
- The deposit procedure was intuitive or learnable.
- All 4 deposit testers wanted or expected to see the Add button on the initial page.
- Deposit testers easily navigated around the site. All 4 deposit testers used breadcrumbs and upper left Dataverse icon to navigate back to start. Login link was expected or easily found on upper right.
- Deposit testers easily used Add and Edit buttons, and were familiar with these terms as actionable.
- All deposit testers stumbled a bit typing in dates in the required format: YYYY-MM-DD.
- 3 out of 4 deposit testers were not confident or familiar with the term “metadata.”
- Deposit testers liked icons, photos, and images, and felt they communicated valuable information.
- All 5 search testers were familiar and comfortable with using facets and search box.
- 4 out of 5 search testers were able to correctly define what a dataverse is. Definitions included “warehouse,” “schools or areas,” “a collection from an institution,” “a project,” and “specific to a department.” 4 out of 5 search testers understood the hierarchy: dataverses contain datasets which contain files.
- Search testers found popup definitions useful.
Libra dataset deposit and search will have a soft launch with early adopters in March 2016.
Project Files: https://virginia.box.com/UX514 and https://virginia.box.com/UX570
- User Experience Project ID: UX-27 Virgo UI Design for Full-text and Exact Search
- Purpose: Assess usability of proposed changes to Catalog Advanced Search in Virgo. These changes will allow the user to select “exact” searching and/or allow the user to select full-text searching for keywords
- Stakeholders: All Virgo users
- Test date: 5/22/15
- Test participants: 1 graduate student and 2 undergraduates
- Methodology: In-person with paper mock-up of proposed changes
Brief summary of findings:
- Two of the three users correctly matched search results to the search strategies, indicating an understanding of how “Don’t stem” and “Full-text” work.
- Users did not readily understand the meaning of “stem” and “full-text”, but found the Help text clear.
- (Some minor changes were made based on user recommendations: Discussing both stemmed and non-stemmed searches, including a fuller explanation of what the “full-text” option does, and using the term “group” instead of “phrase.”)
- One user specifically mentioned liking the checkboxes.
- The graduate student was well-versed in Virgo Advanced Search and easily understood how the new features work.
- Undergraduates demonstrated more confusion with terminology but used good logic to anticipate how the features work.
Project Files: https://virginia.box.com/s/2447w6c977dkqn16gyfclbap5qxi6d1m